Whitby Seafoods+ Good Sense Research.

We teamed up with our longstanding client, Whitby Seafoods again.

Whitby Seafoods

“They have always delivered valuable and effective findings in a timely and professional manner.”

The Brief

"Whitby Seafoods have worked with Good Sense Research on a number of studies over the past few years. One of the studies we researched for them was concept testing four meal solutions pre-launch to gauge consumer appeal. This included testing against sensory attributes (appearance, aroma, taste, texture, aftertaste and overall opinion)and purchase intent.