You can rely on us for meaningful customer insights.
Place customers at the heart of your decision making and drive your business forward.
Customer Centricity
We connect you to your customers hearts and minds.
Holistic Approach
Revealing societal influences, trends and consumption patterns.
Partnership
When you work with us we feel like part of the team.
The Good Sense Research Difference.
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We have excellent research facilities designed specifically for food, beverage and FMCG research.
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A 20,000-strong consumer community.
We have a panel of consumers ready to participate in your research. We even have a panel of professional chefs for taste tests.
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We care about what we do. We’re passionate about consumer insights and want to help you better understand your target audience.
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As part of the F!S Group, we’re able to be your one-stop shop for research and innovation services. We offer support with every stage of product development.
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We work with businesses all over the world.
While we’re based in the UK, we’re able to work with brands across the globe. No matter where you are, you’ll be able to access consumer insights easily.
Extend your market research team by partnering with us.
We’re not like other market research companies. We don’t just carry out research on your behalf, we become an extension of your business. We’ll get to know your brand, understand your objectives and make them our priority. We’ll also take the time to fully understand your target market, their needs, wants and behaviours.
Our mission is to help you place your consumers at the heart of your decision-making.
Our solutions will always be tailored to your needs so that you get the best service and the best results. With extensive research facilities, a large consumer community and a team of passionate experts, we can gather accurate and useful data that will help you draw clear conclusions.
Our services are fast, flexible and cost-effective. When you partner with us, you’ll get more out of your market research projects.
How can we help?
Have a research project in mind, or need some panel recruitment? Reach out to our friendly team via telephone, email, or our contact form. We’d love to hear from you!
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